Why putting the key information at the beginning is the one fundamental principle

[lian francisco]

Business English Lesson, Advanced Level

ESL/EFL Test #139 "Business Letter Basics", question 2

One fundamental ......... of effective writing is to put the key information at the beginning.

(a) case
(b) example
(c) principle
(d) situation

Business English Lesson, Advanced Level

ESL/EFL Test #139 "Business Letter Basics", answer 2

One fundamental principle of effective writing is to put the key information at the beginning.

Correct answer: (c) principle
_________________________

why putting the key information at the beginning is the one fundamental principle of effective writing?

lian francisco

[Mister Micawber]

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Then we know what the writer is going to write about.
.
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Native English teacher at Mister Micawber's